Social Media: Picking Filters
Instagram is foremost a visual platform
The easiest way to create an aesthetic feed that will attract followers is by using the same filter on every photo. This video goes through the method I use to sort through all of the available filters to find the one filter that fits me!
Social Media: Picking Fonts
Find the fonts that match your personality
Fonts carry meaning above and beyond their visual effect, and it is important to consider these when creating graphics for your marketing. Check out my video for a primer on how to pick your fonts!
Finding Your Client Tribe
Create a strong foundation for your marketing efforts
When it comes to marketing, it is said that one of the mortal sins is not selecting your target audience - the people that you are marketing to (and no one else). Do you know who they are, how to find them, and then what to do with them?
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Check out my Instagram account, where I have a weekly #MarketingMonday along with lots of other marketing, social media, and branding information!